Missouri celebrates recreational marijuana legalization with 420 events statewide

For cannabis consumers and patients, the term ‘420’ has been a universal slang, an invitation, and a welcome sign all rolled into one. Over the years, 420 has become a celebration of freedom and independence for cannabis culture, encompassing the spirit of Independence Day with a cannabis twist. More recently, 420 has become the cannabis consumer’s Black Friday, with sales hitting historic highs in other states and across the nation.

While Missouri first started selling marijuana legally in 2020, this year marks the first 420 celebration in the state where possession of marijuana without a medical card is legal for those over 21.

Last year, Missouri dispensaries saw a 233% increase in marijuana products sold on 4/20 compared to the week prior.

This year, Missouri operators are bracing for an even larger sales volume. While adult use was legalized in November, recreational sales didn’t begin until February. In March, Marijuana sales rose nearly 400% over the average month in 2022, raking in more than $126 million in sales last month.

Now, dispensary operators around the state have beefed up their orders and stocked up in preparation. Around the state, licensees have put together, sponsored, and joined a range of events and festivities across the state, from vendor pop-ups to full-scale celebrations and concerts.

Check out the list below to find out what’s going on near you.

Kansas City

The Joint Gallery 4/20 Show welcomes those in downtown KC on 420 to an evening celebration of cannabis culture. Opening at 4pm on Thursday, Joint Gallery offers an unforgettable evening of art and creativity at the Kansas City Crossroads on April 20th. “Immerse yourself in a vibrant display of local talent, as we showcase an eclectic mix of paintings, photography, and installations. Savor delicious refreshments, start a board game battle, groove to a live DJ, and mingle with fellow art and cannabis enthusiasts. From thought-provoking pieces to awe-inspiring masterpieces, this event promises to captivate your senses and ignite your imagination. Don’t miss out on this one-of-a-kind celebration of artistic expression.” The event features cannabis-inspired art including the work of Dominick Williams, Danielle Million, Jay Shannon, Kate White, and more. Notable cannabis brands include Countdown, Lotus, Wynk, Homestate, Conte, Midwest Magic, Hermit’s Delight, and AJO. Proceeds from ticket sales benefit the Rescue Mission. $5 in advance /$10 donation at the door. 21+ MUST PRESENT VALID PHOTO ID

Vertical presents the 4/20 Block Party at Double Shift Brewing 412 E 18th St, East Crossroads, KCMO. Thursday, April 20 3:00—9:00.

Private outdoor consumption lounge featuring several local vendors: Vertical, Kosmik, Timeless, CLOVR, Major PAC, and COCO. Music by DJ Tiberias. Food by Hawaiian Bros.

These vendors’ products also available for purchase at Homestate Dispensary 509 E 18th St, East Crossroads, KCMO. $10 cover allows access to the private consumption areas and includes food by Hawaiian Bros. and mocktails by J. Rieger & Co. $5 specialty brews by Double Shift $5 specialty cocktails by J. Rieger & Co.

420 Fest at Smokey River Entertainment District brings Wiz Khalifa, Joey Bada$$, Berner, Smoke DZA, and Chevy Woods to the stage to headline Missouri’s biggest 420 celebration. The event will feature a traditional festival experience with food and beverage vendors, and Cannabis Village – a celebration of the cannabis industry with more than 75 featured brands and vendors.

Good Day Farm Kansas City store is hosting a meet and greet with Ric Flair from 11 am – 12:15 pm on 4/20. Customers who spend $125 on Ric Flair products will get to meet him and take a picture with him. The dispensary will also offer doorbusters and swag to the first 20 people who spend $200 or more, who will receive a special space box full of magical swag. From 4 – 6 pm GDF is hosting a “Galactic Happy Hour” where anyone who spends $100 or more gets a 3 pack of gummies for 1 penny.

The Belton Good Day Farm location will host a parking lot party from 10 am to 6 pm with DJs, food, activations, photo opps, and more. The dispensary will also offer doorbusters and swag to the first 20 people who spend $200 or more, who will receive a special space box full of magical swag. From 4 – 6 pm GDF is hosting a “Galactic Happy Hour” where anyone who spends $100 or more gets a 3 pack of gummies for 1 penny.

All From the Earth locations will offer pricing specials and deals with up to 30% Off all products in stores. Additionally, From the Earth Westside will host the legendary Ric Flair for an in-store meet and greet from 1:00 PM to 2:15 on Thursday. The first 115 customers who spend a minimum of $150 get a wristband to meet the legendary Ric Flair! Finally, from 4/20 – 4/22 the dispensary chain will host a Raffle Contest. Those who spend over $100 will be entered to win prizes including a Grow Tour, Merch Package, or Raffle Basket. There will be one winner selected from each location. From the Earth has five locations: Downtown, Westside, Brookside, Independence, and Raytown.

Sunny Daze dispensary in St. Joseph will offer Double Rewards Points all day on 4/20.

St. Louis

From 4/20-4/22, St. Louis Cannabis Club presents the Greenlight District Cannabis Crawl, a 3-day event celebrating cannabis culture on Cherokee St. in St. Louis. Featuring live music, vendors, a comedy showcase, dance classes, product demos, and more! An opportunity for consumers and patients to celebrate the plant and its people while also learning about ways to make an impactwhile experiencing the thriving cannabis culture in St. Louis and to exploring the unique businesses on Cherokee St. The event is 21+ , 18+ with Missouri medical card. Notable cannabis brands including Timeless, Sinse, SWADE, and 3Fifteen Primo will be on site.

High on The Hill at Pop’s Blue Moon kicks off at 4pm on Thursday. The 21+ event brings celebrates the cannabis holiday with infused food and drink. Sponsored by Midwest Magic, Conte, and Mighty Kind and including Yonder Eats. Live music by LuSiD and tristaño.

Hippos Chesterfield will host an all day event celebrating 420 on Thursday from 9am-10pm. Hippos Celebrate Missouri’s First Rec-Legal 420 at Hippos with Food & Music at Espinos* and Great Deals* at Hippos all day. Hippos Chesterfield is located at: 17409 G Chesterfield Airport Rd.

Cookies St. Louis will host the “What’s Smoking 420 Artist Showcase” at Fahrenheit in Florissant from 7 pm – 11 pm on Thursday.

Proper Cannabis & Steve’s Hot Dogs Partner to Host “A Proper 4/20” on South Grand & at Proper dispensary locations on Thursday. The daylong cannabis-themed celebration features a day of munchies, music, and giveaways. “We will have a special munchies menu available all day on 4/20,” said Danni Eickenhorst of Steve’s Hot Dogs, “We have a lineup of outrageous hot dogs and bowls will be available all day.” Among the day’s specials will be the “Proper Dog,” a smoked all beef dog topped with tater tots, pretzel bites, cheese curds, french fries, cheese sauce, ranch, jalapenos and Funyuns, as well as Steve’s signature waffle dog dyed green and wrapped in ‘rolling paper’ to look like a Proper pre-roll. Psychedelic rock band Tree One Four will play in the outdoor park adjacent to Steve’s Hot Dogs Ritz Park starting at 4:20. A special 4/20 themed stand up comedy show will kick off at 8:00 pm. The special menu and festivities will continue until 10:00 pm.

Up Late and Goodnight are hosting a Pajama Party. Located inside World’s Fair Donuts, the party starts Up Late at 1904 S Vandeventer Ave in St. Louis. The “Long Kiss Goodnight” pajama party features food, giveaways, music, and fun. There will be some special menu items including a Goodnight version of the famous breakfast sandwich; instead of the standard blackberry jelly, they’re incorporating Goodnight’s black currants.

Missouri Wild Alchemy will host an after-420 event on Saturday 4/22. Cannabis brands including Vivid, Proper, Conte, and Teal will be in-house for the day. And Missouri Wild will be raffling of a Volcano to one lucky winner. Find out more at missouriwild.com

Heya Wellness locations will be running, discounts, free swag, grand prize giveaways, and more. Heya St. Ann location will have Lilly Peez Diner in store handing out free samples from 12-2, 20% off everything storewide, free swag with every purchase and so much more.

G Herbo live at the pageant presented by Viola. Prior to the concert, Viola will host a pre-show VIP Meet and Greet at the Cherokee Street dispensary with the celebrated rapper. Tickets for the meet and greet cost $135 and include a $35 in-store credit. The meet and greet starts at 3 p.m. 21+ only.

All Kind Goods locations will host pricing specials, limited doorbuster specials, new product drops, in-store vendors and brand appearances, and more. DOORBUSTER SPECIALS are First Come, First Serve. Special pricing includes Mo MIDZ – $100 Ounce, GOOD TASTE – 100MG – ROSIN INFUSED – FruitFetti Crispies (infused with Fruity Pebbles Rosin!), PINPOINT – 3G – GOLDEN BUCKETS – Purchase any 3G bucket for a chance to win the Golden Ticket and a Puffco Proxy! Day of 420 Deals including: Pinpoint – $100 – 3G GOLDEN BUCKETS, Pinpoint – 2 FOR $75.00 – PINPOINT LIVE RESIN BADDER, Pinpoint – 3 FOR $120 – 1G DISTILLATE VAPE CARTRIDGES, Good Taste – 2 FOR $30.00 – 100MG GUMMIES (excluding Watermelon CBD 1:1), Good Taste – 2 FOR $40.00 – 100MG CRISPIES (excluding Rosin Infused), Daybreak – $55 – ¼’s OF DAYBREAK FLOWER, Daybreak – BUY ANY 3 – 1G PRE-ROLLS FOR $30.00. Locations in Fenton, Manchester, and St. Peters.

The St. Ann and O’Fallon Good Day Farm locations will each host a parking lot party from 10 am to 6 pm with DJs, food, activations, photo opps, and more. The dispensary will also offer doorbusters and swag to the first 20 people who spend $200 or more, who will receive a special space box full of magical swag. From 4 – 6 pm GDF is hosting a “Galactic Happy Hour” where anyone who spends $100 or more gets a 3 pack of gummies for 1 penny.

All N’Bliss locations will offer special 420 promos for N’Bliss Insiders. Voted the Best Loyalty Program in Missouri for the second year in a row, N’Bliss Insiders keeps getting better! Celebrating 420 all week long, N’Bliss has brought back the widely popular scratcher giveaway. Now thru Monday, 4/24 anyone 18 or over gets a scratch-off ticket; no purchase is necessary! Patients and customers can come in daily to grab a ticket and all tickets reveal a loyalty reward of instant points: 100, 350, or 700! Dedicated staff instantly awards points that can be redeemed that day or for a future visit. Additionally, N’Bliss Insiders has just released an app! Download on the Apple App Store or get it on Google Play to shop, pre-order, get delivery, check your points, rewards and more! N’Bliss has St. Louis area locations in Festus, Ellisville, House Springs, and Manchester.

Reel Hi, four nights of cannabis-themed classics kicks off on Thursday at the High-Pointe Theater with Up in Smoke, the cult classic that birthed a generation of stoner tropes and jokes and introduced the world to Cheech and Chong. On Friday, How High, features Method Man and Redman as they smoke their way to Harvard. Saturday’s showing of Harold & Kumar Go to White Castle, starring John Cho and Kal Penn, a trip to the beloved fast food munchies capitol takes a series of unexpected and increasingly hilarious turns.The series wraps Sunday with a showing of Saving Grace,Brenda Blethyn stars as a widow who faced with a wave of debt finds inspiration and opportunity in cannabis. All shows are at 7pm.

On Saturday, the Loop 420 Fest will flood Delmar Boulevard between Leland and Limit with more than 100 vendors and booths. The festival will also feature live music from Aaron Kamm and the One Drops and Jake’s Leg at Tivoli. With another outdoor stage at Vintage Vinyl, and Djs spinning inside, there’s sure to be something for everyone. Additionally, artists like Niko Cray and Cowboy and Chunk will headline a a day of live glass-blowing demonstrations. The event also features infusion demonstrations from Chef Roilty and more.

Columbia

The Mid-MO Canna Expo takes place on Thursday. The event is billed as a gathering of like-minded individuals, local businesses, and big vendors coming together to show love for cannabis, featuring special guests, speakers, seminars, and a Canna Cup. Notable cannabis brands including 3Fifteen Primo, Illicit, Green Releaf, Good Day Farm, and THC American Shaman will be on-site.

Starting on Wednesday 4/19, Y107 will be broadcasting live on location from Good Day Farm. Those who show up can register to win tickets to see Snoop Dogg live in St. Louis. On Thursday Y107 moves to Shangri-La Superstore off of Clark Lane broadcasting live from 11a-1pm then moving to Green Releaf Dispensary on Broadway from 4-6pm.

Hippos Columbia will host an all day event celebrating 420 on Thursday from 9am-10pm. Hippos Celebrate Missouri’s First Rec-Legal 420 at Hippos with DJ, Voodoo Snow Cones, and Great Deals* at Hippos all day. Hippos Columbia is located at: 2500 Broadway Bluffs Dr. Ste 102.

The Good Day Farm Columbia location will offer doorbusters and swag to the first 20 people who spend $200 or more, who will receive a special space box full of magical swag. From 4 – 6 pm GDF is hosting a “Galactic Happy Hour” where anyone who spends $100 or more gets a 3 pack of gummies for 1 penny.

Springfield

Easy Mountain and Springood host the 420 Fiasco at Outland Ballroom on Thursday. With two stages and more than a dozen bands and performers, the event promises loads of 420 fun.

Hippos Springfield will host an all day event celebrating 420 on Thursday from 9am-10pm. Hippos Celebrate Missouri’s First Rec-Legal 420 at Hippos with DJ, Cookie Truck, and Great Deals* all day. Hippos Springfield is located at: 2868 S. Glenstone Ave.

Flora Farms is celebrating Missouri’s very first recreational 420 by kicking offf 420 For All at Flora Farms dispensaries. “This year, we’re giving everyone the chance to be a winner. Here’s just a taste of what to look forward to at Flora Farms dispensaries on 4/20! Use your change for change! On 4/20, we’re rounding up to the nearest dollar and donating the change to Ozarks Food Harvest. Every $1 donated to Ozarks Food Harvest provides 4 meals.Flora Farms Loyalty Club members will be automatically entered to win one of dozens of prizes with any purchase on 4/20, including the grand prize: a tour of the Flora Farms cultivation facility in Humansville, MO. Winners will be announced 4/21-4/23.” Flora Farms Loyalty Club members also get double points during surprise power hours throughout the day. To sign up for Flora Farms Loyalty Club, click here. Get a FREE Flora Farms 420 t-shirt with a purchase of $75+ while supplies last. Buy any two Flora Farms products, get your choice of a FREE pack of rolling papers, lighter, or grinder while supplies last. Locations in Springfield, Ozark, Neosho, and Humansville.

MOJO Dispensary in Nixa will offer an abundance of products for 420 and special pricing. Additionally, MOJO has partnered with local businesses to offer some amazing giveaways.Each person that walks through the dispensary doors on 420 will be entered into into the prize pot, the store will offer hourly giveaways from the names drawn.