Greenway Best of the Industry: Readers Choice 2024

Greenway Best of the Industry: Readers Choice 2024


Each year Greenway asks readers to submit nominations for those leaders, companies, brands, products, and businesses they have deemed to be the Best of the Industry.

The top nominees for each category are selected to be voted on by readers. Awards oversight is provided by a committee of industry and advocacy professionals who contributed in a variety of ways. A nomination or win showcases a company or individual as an industry leader in Missouri’s cannabis space.

Missouri marijuana has become a billion-plus dollar industry annually with the addition of adult use sales.

In 2023 the state saw retail sales essentially triple overnight, when at the beginning of February, with just hours notice, Missouri dispensaries began to sell recreational marijuana legally. And it didn’t slow down from there. Missouri marijuana brought in more than $1.03 billion in adult use sales alone in 2023.

As the industry has grown, categories have been added and subtracted. This year the facility design categories have been removed, while product categories have expanded to better showcase the variety and expanse of the market.

Each year thousands of ballots are submitted representing a vivid cross-section of Missouri’s cannabis industry leaders and consumers, categories now reflect excellence in business as well as in consumer services, brand appeal, marketing, production quality, and consumer satisfaction.

For the second year in a row, more than 100,000 votes were cast to determine the Best of the Industry for 2024.

Throughout next week Greenway will feature profiles and Q&As with the 2024 BOTI winners, follow along and learn about the individuals and companies driving the success and growth of cannabis in Missouri.

Now, please join us in congratulating the Best of the Industry.

Best of the Industry 2024

Company of the Year

Good Day Farm

Good Day Farm named Company of the Year

Executive of the Year

Maddi Pearcy

Maddi Pearcy chosen as both Woman of the Year and Executive of the Year by Greenway readers

Woman of the Year

Maddi Pearcy

Brand of the Year


illicit named Brand of the Year

Start-Up of the Year

GOAT Extracts

GOAT Extracts named Start-Up of the Year

Best Consultant – Design or Creative

The Cannabis Agency

The Cannabis Agency recognized as Best of the Industry

Best Consultant – Compliance


FOCUS named Best Compliance Consultant

Best Consultant – Education or Training

Learn Brands

Best Accountant or Accounting Firm

McCullough & Associates, LLC

Best Employee Resource Management


Best Security Company  

Ozarks Protective Services

Best Transportation Company

Big Time Logistics

Best Testing Lab Service

Missouri Cannabis Testing

MoCann Testing named Best Testing Lab by Greenway readers for the second time

Best Law Firm

Husch Blackwell

Best Lawyer

Joseph “Chip” Sheppard

Legislative Ally of the YearLegislative Ally of the Year

Sen. Barbara Washington

Best Brand

Good Day Farm

Best Brand Design


Best Packaging Design


Best New Product

VIBE – Hash Hole

Product of the Year

Grön – Pearls

Grön named Product of the Year and Best Gummy by Greenway readers


Best Cultivator

Flora Farms

Flora Farms named Best Cultivator by Greenway readers

Best Flower Cultivar

Vivid – Florida Kush

Vivid brings home multiple awards as one of the Best of the Industry

Best Pre-roll

Vivid – Florida Kush

Best Infused Pre-roll

VIBE – Hash Hole – Tropicana Cookies xMimosa

Best Manufacturer


Best Concentrate

Head Change – Florida Bear Claw Live Rosin

Head Change voted Best Concentrate in Missouri

Best Vape – Distillate

Timeless – Sharkelberry Fin

Timeless named Best of the Industry

Best Vape – Live

Proper – Rainbow Belts 2.0 Live Rosin Vape

Best Edible – Gummy

Grön – Pearls Blueberry Lemonade 3:1

Best Edible – Snacks

Missouri’s Own – Red Hot Riplets

Best Edible – Chocolate

Honeybee – Peanut Butter and Jelly Filled Milk Chocolate

Best Edible – Beverage

Keef – Bubba Kush Rootbeer

Best Edible – Baked Goods

Good Taste – Fruitfetti Crispies

Best Topical

Heartland Labs – FECO Transdermal Patch

Heartland Labs brings home multiple awards for medical focused marijuana products

Best Tincture

Vivid – Good Night Grape Tincture 1:1

Best Capsule or Tablet

Heartland Labs – FECO capsules

Best Dispensary


Best Budtender

Timmothy Hiller – From the Earth

Best Loyalty Rewards Program


Best Doctor or Telehealth Clinic

Elevate Holistics

Best Advocacy Group



Editor’s Choice Awards

Best Industry Innovation


GreenFrame recognized for Best Industry Innovation

Best Product Collaboration

Good & Hi Fry Sauce (Good Taste x Hi-Pointe Drive-In)

Best Brand Collaboration

Timeless x WYCO Vintage


This year Greenway is inviting winners, nominees, and industry participants to joins us to celebrate the Best of the Industry on March 23 at Schlafly Bottleworks.

This is a limited-capacity event, please register in advance.