Missouri marijuana sales see seasonal decline

Missouri marijuana sales see seasonal decline

Missouri marijuana sales dipped in September.

Licensed marijuana retailers brought in more than $118.91 million in total for the month.

Adult use accounted for $105.48 million, a decrease of more than $10 million, while medical marijuana contributed $13.43 million.

The daily average for September reached approximately $3.96 million in combined sales, marking a decline from daily average of $4.21 million.

While the month-to-month drop appears significant, it is consistent with historical trends. Sales typically taper after the summer peak, and this September followed the same pattern seen in previous years. Missouri saw an 8.92% decrease from August to September 2025, compared to a 6.91% decline during the same period in 2024, and a 1% decrease in 2023.

Year-over-year monthly growth

When compared to 2024, each month in 2025 has outperformed its prior year.

  • January: +$13.12M

  • February: +$2.83M

  • March: +$6.17M

  • April: +$5.83M

        
  • May: +$9.16M

  • June: +$5.50M

  • July: +$6.07M

  • August: +$4.35M

  • September: +$1.48M

Cumulative Marijuana Sales | Greenway

2025 sales through September

Through the first nine months of 2025, Missouri marijuana sales total $1.132 billion, with adult use making up $1.002 billion and medical marijuana contributing $131 million.

By comparison, total sales through September 2024 were $1.078 billion, reflecting a year-over-year increase of $54.13 million.

Since legal sales began in 2020, Missouri’s marijuana program has now generated $4.5 billion in total cumulative revenue.